Website Design

We are SCI, the North America leaders in the field of Website Design, Development, Search Engine Optimization and Support. With decades of experience, our teams provide personalized service to businesses large and small, in every industry conceivable - manufacturing, distribution, sales, service, education and more. We realize your business is unique and that you have specific needs and requirements. As your corporate partner, we will utilize a comprehensive approach to understand all the particulars that set you apart in a strong competitive marketplace. With our technological expertise and innovative ideas, we will professionally design and implement a website that will provide your company with a successful online presence leading to game-changing results.

Responsive Design

Responsive design will be built into your new website, this means that when a user visits from a mobile or tablet device, such as an iPhone or an iPad they will get an experience that is optimized for that device.

Content that is not required for a mobile user is stripped away and only the important items remain, it’s “designed for use”. The main navigation bar and other account management features turn into iOS style buttons at the top of the design so the website gives the appearance of a native app inside the browser.

All of this happens automatically based on browser detection, the user does not have to choose to visit a mobile optimized site or remember to type in anything special the URL. However, they will have the option at the bottom of the mobile responsive design to visit the desktop version of the site if they would prefer.

Conversion Rate Optimization (CRO)

Building an attractive website that is ranking well in search engines is only half of the battle,
ensuring that the highest rate of visitors convert into sales leads is the other half

Using techniques that we have seen work for our other scientific equipment clients over the years we design lead generation and permission marketing asset subscription opportunities in every area of the site. These tertiary calls to actions for users earlier on in the sales process who are not ready to submit a product information request will also be presented on the site in the appropriate positions.

Tertiary conversions are commonly opt-in’s to download PDF content such as a long form application note, white paper or purchasing guide also e-newsletters, knowledge base and any other asset we feel a user would be willing to trade their email address for access to it if presented with the option in a compelling manner.

The color palette is fully utilized to draw the viewer’s eye towards the next step in the sales or product awareness cycle. Forms are designed using progressive disclosure techniques to reduce the bounce rate or drop out rate on form completions.

 

Continuity Planning & Disaster Recovery

At SCI we take continuity planning and disaster recovery very seriously. Over the years we have seen trusted web hosting providers experience downtime for days, the largest domain registrar’s DNS lookup fail and human errors such as our clients IT director leaving with all of the login credentials leaving the client locked out of their sites. These unexpected events have caused interruption to our clients website, but thanks to our diligent planning and flexible structure this downtime was minimalized to only a few hours, instead of days or weeks that it could have been.

The precautions we take include configuring an automatic backup to be taken each week and that backup file stored both on your web-hosting server and a 3rd party data storage service such as Amazon S3, Google Drive or Dropbox. The backup file created is a JPA file so that it includes both the code files, but also the database. The JPA file includes a kick start file that can restore your website including all aspects of it onto any server that has a standard Apache/PHP/MySQL setup within hours.

This JPA file is really all that you need since the code of the site itself is not encrypted, it’s all in the most common programming languages available, 90% of the programmers in the world could pick it up and work with it right away.

Another thing we always do is ask the clients to setup the hosting accounts and other services in their own names, that combined with the backup file gives you complete autonomy and eliminates the risk of any negative outcome in the future.

Pricing

SCI will review with you a detailed project scope outlining exactly what should be included in your new website. Once this project scope is approved we will provide exact pricing based on the amount of time it will take to develop the website.

Pricing will be broken down on a per hour basis, per type of developer and designer required to complete the project. You know exactly what you are paying, not just one lump sum that other development companies will provide you based on what they think you can afford.

The pricing provided to you in your proposal is an exact amount, with a guarantee that the project will not end up costing you any additional amounts.

Another benefit of seeing the hourly break down of pricing for the project is that any new feature requests that you think of after the agreement is signed can be easily budgeted. Your project manager will simply give you an estimate of the number of hours required for the feature addition and it will be done at the same low hourly rate that you are paying for the rest of your website.

This JPA file is really all that you need since the code of the site itself is not encrypted, it’s all in the most common programming languages available, 90% of the programmers in the world could pick it up and work with it right away.

Another thing we always do is ask the clients to setup the hosting accounts and other services in their own names, that combined with the backup file gives you complete autonomy and eliminates the risk of any negative outcome in the future.

Increase Customer Base Through Effective Design

Our experts are always available to discuss strategies on how to enhance customer & appeal and user engagement.