Protecting your domain or brand’s reputation as an email marketer should be your number one priority when managing several online campaigns to keep your business safe. Landing yourself on a Real-Time Blacklist (RBL) could be detrimental to any email marketing efforts as these prevent marketers from sending out messages through their website domains. To ensure that you stay on top of your email deliverability game, watch our video below and check out these tools.
MXToolBox has a great free web tool, called SuperTool, that helps you check if your mail servers are part of any blacklists on the web. Just sign up, pop in your domain name on the text area at the top of the page and it will automatically start monitoring your domain for you. What’s cool about SuperTool is that they also send you email notifications to let you know if you’ve been added to a new blacklist.
Mautic is open source marketing automation software that allows you to setup and manage your online marketing efforts in one easy interface. It features detailed contact tracking along with useful tools such as landing page creation, email marketing, text message marketing, web notifications, and social media tracking.
Odoo is an alternative, cost-efficient email marketing tool that lets you build out your email campaigns in minutes. Users can either create their own fully-responsive emails through Odoo’s drag & drop interface or choose from a range of ready-made themes to get started. Odoo also features audience segmentation, provides accurate and real-time email statistics, and other advanced options such as link tracking.
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SCI Global Services Inc. offers expert email marketing development and management services that helps our clients get their message out to the right people at the right time. We also host exclusive Clever Clients Webinars every week where we discuss valuable strategies and marketing tools to help our clients achieve their desired business goals.
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